Business Overview & Articles

How VW group Own Every Other Brand? From Skoda to Bugatti, Explained! This car speeding like an airplane is called Bugatti Veyron. It was running at a speed of nearly 380 kmph. No car manufacturer has been able to break the top speed record of the Bugatti Veyron to date. The record made by Bugatti in 2005 is still held with the Chiron, which has a top speed of 489 kmph. Bugatti would have vanished if it was not bought by the Volkswagen Group. Volkswagen provided Bugatti with the world's fastest W16 engine. At that time, the technology available with Volkswagen was not present with any other brand. The Volkswagen Group is a dinosaur in front of elephants. It owns multiple brands, including Audi, Lamborghini, Porsche, Skoda, Seat, Man, Scania, and Ducati. Every brand under the Volkswagen Group is a segment leader and highly profitable. The Volkswagen Group has the advantage of part sharing among its brands. For example, the engines of Audi are used in the cars of Volkswagen and Lambo...

Will Blinkit SURVIVE the Quick Commerce WAR ? Grofers Merger with Zomato Amid Unit Economics Struggles Grofers, a startup launched in 2013, was set to go public in 2021 but instead merged with Zomato in a deal worth $700 million. While competitors like Swiggy and Zepto continue to soar, Grofers is on the verge of shutting down. The reason for this is unit economics, which refers to a company's profitability or loss per order. It includes many aspects that aren't visible on the surface and can be responsible for the failure of startups. What are Unit Economics? Unit economics is the profitability or loss of a company per order. If a company is not making a profit per order, it is a failure. To be successful, a company must be profitable per order. Grofers changed its working model to deliver groceries to homes within 11.5 hours. They closed their operations in many cities and focused only on metro cities. Grofers delisted all perishable items from its list and only kept items th...